What it feels like for a girl and how we’re usually put down by it. And even though this is a fashion ad I think we can all relate to what this girls are saying. Take a look:
“I think more girls probably don’t skate cause they think they’re not really allowed to, or they won’t be good at it or other people will judge them”
“It’s nice to know that there are other females who enjoy skateboarding as well, it feels empowered to have females with you who skate”
“When guys see me skating they are confused or really amazed”
“It’s really empowering to get on a skateboard and cruise around”
Happy to see some fashion brands are going a bit deeper and sending a wider message instead of using a board as an accessory. Let’s keep working!