We’re more than proud to finally present you Valeria Kechichian‘s TEDx Talk in Madrid. For those of you who don’t know Valeria Co-Founded and runs Longboard Girls Crew.
The theme of the event was “Shaking up the Order” and was perfectly organized by IE – Business School in Madrid. Valeria’s talk was “We Ride The Shift”. Please take 15 minutes to watch and hear our view on society, women, women in action sports, the absolute need for change and revolution. Also, some of Valeria’s personal story and struggles and how she has overcome many of these through skateboarding. Enjoy!
Some of the highlights of the talk:
“The thing is, if you grew up in a mainstream western education like me chances are that you have been taught what you need to do at every age, what they expect from us at every age… born, go to school, we’re all the same, we don’t focus in any particular gift we may have, we have to fit in, and since we are little we live in a society were the meanest wins.. the strongest and ruthless for boys and the prettiest and meanest for the girls”
“Some lose all mind and becomes soul, insane. Some lose all soul and become mind, intellectual. Some lose both and become accepted”
“When it comes to women, among many other things they make us chase these ideals that are impossible to achieve regarding youth, beauty and body shape. They make us think that our looks are more important than anything else we can offer to the world. We’re also often portrayed as trophies and highly objectified. The main message I get as a woman is DO NOT LOVE YOURSELF”.
“We are giving power to women not only through longboarding or skateboarding but through that feeling of stepping out of their comfort zones, doing something they never thought they would and that feeling affects your whole life. It gives you the empowering sense of freedom. For us, skateboarding is the tool. You chose your own”
They make us think that there are so few spots for women in action sports, in business, in politics or any field that’s male dominated that we had to fiercely fight between each other and compete for those few spots… when the truth was absolutely different all the way… we will only REALLY make it if we stick together
“Cause I believe that WE as women and US as a society have much bigger power and potential than what they want us to believe”
“With what we did in our sport, we’re inspiring women worldwide to use the same camaraderie forces and apply them in their own fields”
“It doesn’t matter what your background is or where you’re coming from.. whatever you’ve been through life, we can all work for change…. We should all work for change”
“It’s time to unlearn what we’ve been taught and start thinking out of the box. It’s time to shift”
“Today, the biggest revolution is love. Be revolutionary”
We want to thank each and everyone who made this event possible starting by the amazing staff of IE: Mercedes, Roger, Mica, Marine, Enrik, Rosario, Judy and everyone who dedicated long hours to make it happen. Endless thanks!
To all the athletes and photographers who gave us their photo to show our version of women by the following order:
1. Cami Best shot by Khaleeq Alfred
2. Lacey Baker shot by Mahfia.tv
3. Nadjia Purtshert shot by David Birri
4. Amanada Powell shot by Matt Kienzle
5. Korina Smirek shot by Jonathan Viey
6. Sina Candrian shot by Vanessa Andrieux
7. Kara Marbe shot by Ishtar Bäcklund
8. Alexandra Arendt shot by Christine Chau
A big and special thanks to sister Kim Woozy, Founder of Mahfia.tv for all your help, assistance and inspiration on this one. Love you sis, thanks forever.
To all my friends and family who flew over to Spain to be with me, asked for the day at work or missed class: Mom, Car, Fede, Elena, Coco, Pepe & Thierry. As said, it wouldn’t have been the same without you! And to everyone who was with me that day, sent their love and saw it via live-streaming: I love you so much!!
The rEVOLution started already. Let’s keep it rolling!
We’re so stoked on this… !!! Our very own Ishtar Bäcklund joined forces with super talented photographer and film-maker Maceo Frost to shoot a short film with Swedish rock band Tussilago‘s song ‘Watlz’ as the soundtrack in some of the most epic roads our eyes have seen so far. Ishti you’re amazing and your words are pure inspiration, Maceo you’re an artist and we can’t wait to work with you, Tussilago you rock and Norway you’re out of this world! Just.. WOWWW!
Stockholm based Maceo Frost (1990) spends his time directing short movies and documentaries. He comes from a family of artists, skaters, dancers and musicians which shows through the different layers of art culture and rhythm in his work.
In this short film ” Ishtar X Tussilago” Maceo explores the magic that cultivates from following your dreams.
“I make film because I want to inspire people to become a little bit more naive, Close their eyes to everything that stands in their way and dare to go for their vision. In the end, film to me is a reminder to never stop living life to the fullest.
World traveler Ishtar Bäcklund (1991) has since the age of 19 lived a nomadic life traveling the world with her skate board. She has found a way to express her curiosity towards life through her skate and art. “Following my passion has always been the truths way in life”.
“You should do what you believe in. Just follow that feeling. Everything else is a lie.”.- Ishtar
Tussilago is a new up and rising band from Stockholm, Sweden. With their debut album “Holy Train” we have together crated this short film documentary / Music video video for their song called “Waltz”, we hope you enjoy our excitement and stoke towards all the infinite goodness that exists out there!
GirlsGoneFast is a new media outlet for female athletes founded and operated by a group of female skaters, longboarders, and snowboarders spread across the United States. They are looking forward to providing a mix of media for your entertainment and inspiration.
Their community debuts with the #shetour2k15. Ten girls get in the van for a California skate adventure up the west coast from Southern California through San Francisco to Portland and on to Maryhill. They are supported by one brave skater-homie to do the majority of the filming and photography and post production will be done by the riders and/or sponsoring companies.
As largely unsponsored athletes, the girls are depending on the success of their GoFundMe campaign to bring this event to life. Meeting regularly in cyberspace, the sheriders have done a remarkable job putting together this event in a short amount of time.
Originally slated as a road trip to the Maryhill She-Ride, the girls are amped to receive and provide the inspiration that comes from a band of ladies getting together to do things ladies don’t normally do, like skateboard down mountain roads. The She-Ride usually runs at a deficit as the past 3 years have not yet produced enough female downhillers to turn a profit, but Deano of the Maryhill Ratz appreciates the lady stoke the non-competitive event creates among the female skaters and has gone a long way to provide this fun-filled and stress-less weekend for women.
Due to some forces of mother-nature, the Maryhill Ratz’ She-Ride weekend (August 15-16) has been opened up to boys and groms and geezers of all shapes and sizes as a fundraiser for the Wolfe Family. The Wolfe Family lives on-property and are longtime supporters of all the Maryhill events. Their home was recently destroyed by two fires. Come join us for miles and miles of sweet curves at the infamous Maryhill August 15 & 16, 2015.
The She-Riders are happy to support the family that has supported downhill skateboarding in their backyard as much as the next bloke, but we are still giving it our all to encourage female skaters to join us this year and next.
Plans are in the works for a full-blown, ladies-only Maryhill She-Ride in 2016, so stay in touch with GirlsGoneFast for a year full of adventures including a road trip to this year’s freeride, skating and snowboarding on their home turfs.
GirlsGoneFast welcomes feedback, submissions, and collaborations.
If you are interested in contributing media, supporting with advertisements or cross promotions, or have a tip, question, or comment about female skating you can reach out to them at email@example.com.
La embajadora de LGC Venezuela Oly Joplin contando que hacen y de que se trata el movimiento de Longboard Girls Crew. Grande Oly, Carmen Viera y toda la crew de Venezuela. Gracias por todo vuestro trabajo!
“sabemos que tenemos un talento enorme en Venezuela y debe ser explotado”
“El principal propósito de esto es generar un impacto en la sociedad que cambie la opinión de que el deporte no es solo para hombres sino también que las mujeres lo podemos hacer, la igualdad de género en general, que no somos el sexo débil y que podemos ir a la par o mejor que los chicos”
Estas son algunos de los talentos de Venezuela. Vamos chicas!!
What it feels like for a girl and how we’re usually put down by it. And even though this is a fashion ad I think we can all relate to what this girls are saying. Take a look:
“I think more girls probably don’t skate cause they think they’re not really allowed to, or they won’t be good at it or other people will judge them”
“It’s nice to know that there are other females who enjoy skateboarding as well, it feels empowered to have females with you who skate”
“When guys see me skating they are confused or really amazed”
“It’s really empowering to get on a skateboard and cruise around”
Happy to see some fashion brands are going a bit deeper and sending a wider message instead of using a board as an accessory. Let’s keep working!