• LGC Japan in Nissan ad!

    LGC Japanese Ambassadors Fifer and Ayumi Oride are part of Nissan’s latest campaign featuring extreme sports athletes like Aori Nishimura who just won Women’s Street during the X-Games, the young talent Daisuke Ikeda, inline skaters & X-Games champions brothers Takeshi & Eito Yasutoko, BMX rider Daisuke Yoneta and many more.

    The project aims to change various places in Japan into playgrounds. The first one will be on a 1,700 meter-long bobsleigh course. Skateboarders, inline skaters, longboard riders, MTB downhill racers, BMX freestyle riders, and parkour performers showcase various tricks while speeding down the steep bobsleigh track.

    On Saturday, Aug. 26, Nagano Bobsleigh Park will be open for the general public as a one-day-only playground and they are inviting all athletes who want to join to do so. There are only 150 spots available so if you want to be a part of it get click here to register.

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    Fifer sending it!

    Here’s to more and more brands choosing to feature female athletes shredding. We’re doing this, ladies!

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